How To Select the Right Domain Name

The right domain name has to have one or two most important keywords. A short meaningful phrase is acceptable.  If your business is about flowers include the word ‘flowers’ in your domain name.

It’s going to be difficult to select the name you want: a lot of good names are taken. At the time when I am writing this article, in October of 2010, internet is almost 26 years old. So, what do you do?

• Use synonyms of the words you target
• Try to buy the domain name of your choice

Keep the domain name short or at least as short as possible. If people have to make extra efforts to get to your website by typing a long name and misspelling it anyway, they might give up or you will be sending traffic to your competitors. Keeping the domain name short will be advantageous to you. It’s much easier to type a short name than a long one. That’s obvious, but some people get trapped in long domain names.

Another opinion: get a longer name because it is easier to memorize. Go figure!

Domain name has to make sense and be easy to memorize. How about a name that is related to the core of your business and rhymes? Sounds ridiculous? I’ve seen that happen. If your company has a long name and you are trying to abbreviate it that might not work at all. The abbreviation will make sense to a very small amount of people.

Personal Experience in Selecting a Good Domain Name

• do not use articles (a, the) in domain name

• place keywords in domain names by all means, even if you have to add a less significant word just to find an available domain name. For example ‘AutoInsuranceSane.com’ – kind of ridiculous name, yet understandable. It also allows the main keywords to shine.

• do not use plural form of a noun. I think it takes the focus away from the subject.

How long does it take to find a good domain name? My longest personal record – 10 days and 8 hours for one domain name. The shortest record – 15 minutes.

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Another good article about domain names I found  Tips on Choosing a Good Domain Name

Your own domain gives you flexibility in terms of using it for monetization. Would you like to earn money on internet? First step into online world is registration of your own domain name. It could start you on your way to financial independence. Everything depends on you, you are the boss.

What is considered a ‘good domain name’? A domain name that has short recognizable words, preferably one word, relevant to the content of the business it represents. A domain name can contain several words. In this case, a hyphen should be used.

At this point in time it is rather hard to find one word for your domain, as public internet is a quarter of a century old and the best names are taken. The first domain was registered in 1985.

Websites can be registered privately in order to keep the owner’s name private. Otherwise, the owner’s personal name is listed and displayed in directories. I always exercise my ‘register by proxy’ right.

OK, you are ready to register your very own domain name. Where and how do you do it? There are many registrars. My favorite is godaddy.com. The company has been around for quite some time, reliable, has excellent customer service and the process is fully automated and painless. All you need to do is go to the website FREE Private Registration with your domain at GoDaddy.com
and select appropriate options on the screen. Watch out: select options that you want, otherwise you will pay much more then you need to.

Good to know: after you registered your domain, you need to wait up to two days until the process is complete and your domain goes thru all necessary internet points.

I know, you are bursting with ideas and your hands are itching to start clicking. Good luck with your new domain!

Now you are ready to select your new web hosting service. We will discuss it in the next couple of days.